Classified Advertising

One single inexpensive ad in AMERICAN HANDGUNNER classifieds reaches more than 205,000 “Top Guns” in the firearms market. They’re tested mail order respondents: Buyers, sellers, collectors, hunters, craftsmen, competitive shooters, club members, law enforcement officers, and sportsmen!

A classified listing or display ad in AMERICAN HANDGUNNER is the most prestigious way to reach the audience most likely to buy what you’re selling. The full color photos and indepth information in AMERICAN HANDGUNNER puts readers in the mood to buy.


Scheduling ads in advance keeps you from missing important deadlines – but that’s all it keeps you from. Scheduling in advance does not mean you have to run the same ad in every issue.

You can change copy any way you like, at anytime before the deadline date, as long as the new ad is the same size. Large ads will be charged at the new size rate. To take advantage of this great way to reach your target audience, simply fill out the order card provided and return today!


It’s so easy! To have your classified display ad or listing included in the American Handgunner classified advertisers section, just complete the appropriate order form. Fill out the order form and print it out and mail or fax it to us.

If you have any questions or would rather have a printed copy of the classified rate card, please call Lori at (858) 605-0200 ext. 262.

Be sure to check the issue(s) you wish your display ad or listing to appear in. Also check the category your product or service is to be listed under. You can change your listing copy any way, any time you like before the deadline date, as long as the changes are the same number of words or less. Listing changes with additional words will be charged the per word rate.

Classified Rates Frequency
$2.00 per word 1X
$1.50 per word 3X
$1.00 per word (Bold Type) 1X
$1.00 per word (Bold Typle) 3X
$40.00 Minimum
Display Classified Dimensions
Space Width Length
1″ 2-1/4″ 1″
2″ 2-1/4″ 2
2-1/2″ 2-1/4″ 3-1/2″
3″ 2-1/4″ 3″
Display Classified Ad Rates 1X 3X 6X
1″ $160 $155 $145
2″ 315 300 285
2-1/2″ 385 365 345
3″ 455 435 415
Advertising Schedule
Jan/Feb Oct 1
Mar/Apr Dec 1
May/June Feb 1
July/Aug Apr 1
Sept/Oct Jun 1
Nov/Dec Aug 1

MAKE PAYMENT TO: Publishers Development Corp.

12345 World Trade Drive
San Diego, CA 92128

(credit card payments only)

>> Click Here << To Download A Interactive PDF: E-mail or fax form to: or fax to: 858-605-0247